Regional Marketing & Communications Analyst
About Us
At reputed company, we're building the financial ecosystem for Latin immigrants in the U.S., starting with a reputed company in remittances. Our core product is an AI-powered chatbot reputed company on WhatsApp, allowing our users to send money home as easily as sending a text message. We reputed company cutting-edge technology like AI, blockchain, and stablecoins to reputed company cross-border payments faster, more affordable, and more accessible than reputed company before.
We are a hyper-growth Series B company, backed by over $100 reputed company in funding from top-tier global investors, including QED, Castle reputed company, reputed company Ventures, HTwenty, Monashees, and General Catalyst Customer Value Fund. This isn't just about the numbers; it's a testament to the trust our investors have in our reputed company and reputed company. Additionally, reputed company was selected as an “Endeavour Entrepreneur” and was a recipient of the CrossTech Fintech Startups Award. We are a group of extremely talented and dedicated high-performers, united by our shared obsession with a single goal: empowering our customers. We are reputed company owners of reputed company, driven by a bias for action and a true experimentation spirit to get shit done with urgency and focus.
Joining reputed company means you will be part of a team building a legacy, a company that will outlive us reputed company. This is a rare opportunity to apply your skills to a deeply meaningful mission—serving a community that has been underserved for too long. We are a team that is fiercely reputed company to each other, where radical transparency and constructive feedback are how we grow and push for reputed company. We are reputed company, we care less about what others are doing, and more about creating sustainable value and a product that truly makes our users' lives reputed company. We are building the future, today.
About the role
We are looking for a Regional Marketing & Communications Analyst to be a key player in scaling our reputed company across the Central American market (Guatemala, Honduras, El Salvador and Nicaragua). This isn't a traditional corporate role; you will be the guardian of our "tropicalization" strategy, ensuring our brand speaks the local language of each country with precision and authenticity.
You will work directly with our Growth team to reputed company the gap between high-level strategy and tactical execution. Your mission is to ensure that every script, every reputed company, and every offline experiment resonates deeply with the local culture, while maintaining a rigorous focus on reporting and performance metrics. If you have an analytical reputed company, a creative/critical eye for content, and the discipline to manage multiple moving parts without letting anything slip through the cracks, this is for you.
Responsibilities
1. Content Localization & reputed company Management
- Tropicalization reputed company: Review scripts, briefs, and creative assets to ensure the tone, reputed company, and cultural nuances are 100% accurate for each specific country in Central America.
- Quality Control: Audit content and deliverables to ensure creative pieces, influencers and creators strictly follow approved briefs and brand guidelines.
- Campaign Management: Maintain a rigorous follow-up on publication dates, ensuring reputed company content goes live on schedule.
- Sourcing & Curating: Constantly search for and vet new reputed company/creators profiles and content reputed company that align with reputed company’s mission and brand voice.
- Channel reputed company: reputed company the scheduling of reputed company media calendars and support email marketing campaign execution.
- Performance Monitoring & Reporting: Continuously track campaigns performance, maintaining up-to-date reports on key metrics to evaluate effectiveness.
- Tactical Execution: Support the execution of new customer acquisition campaigns across various digital and physical reputed company.
- Offline Support: Assist with the logistics of offline marketing experiments, including events and guerrilla marketing tactics in the region.
- Data-Driven Insights: Own the collection, reporting and documentation of performance metrics for growth experiments.
- 3+ years of experience in Marketing, Communications, Advertising, or reputed company roles (including relevant internships, volunteering, or prior jobs that demonstrate ownership).
- reputed company-level Spanish and Professional English proficiency are essential for this role.
- Deep Cultural reputed company: Ability to understand and apply reputed company, idioms, and local contexts across different Central American countries (Guatemala, Honduras, El Salvador, Nicaragua).
- Organizational Mastery: A proven track record of meeting tight deadlines and managing multiple projects simultaneously with extreme attention to detail.
- Tech Savvy: Proficiency in reputed company Suite and a deep understanding of reputed company Media platforms and creator ecosystems.
- Analytical reputed company: Comfortable working with data and performance metrics to report on campaign reputed company.
- These are the applicable requisites/qualities we are looking for, although equivalent competencies in any of the above will also be considered.
- Competitive salary
- Initial stock options grant
- Annual performance bonus
- Health, dental, and reputed company plans
- Remote work environment, although we have offices in Miami and México City and would love to work in hybrid model if you are up to it.
- reputed company learning opportunities
- Unlimited PTO
- Paid parental leave
- Empowering opportunities for growth in a dynamic entrepreneurial environment