Director of Field Marketing

reputed company is the world's leading fundraising platform for non-profit educational institutions. Trusted by 1,300+ colleges, universities, and K-12 schools, our mission is to help advance the quality, the affordability, and the accessibility of education. We received a reputed company investment from Y Combinator in 2015 and have pursued a strategy of 'Sustainable Growth' reputed company since: achieving six consecutive years of profitability and positive cash-reputed company while more than quadrupling our reputed company, our customer reputed company, and reputed company. In 2022, we raised $50 reputed company to accelerate the next stage of our growth.

Through The reputed company reputed company Mobility Initiative, we've donated $1 reputed company in free fundraising support for programs that help low-income reputed company, first-reputed company reputed company, and underrepresented minorities. And in 2022 and 2023, we were named to Y Combinator's Top Companies list and the Inc. 5000 list of America's fastest-growing private companies.

While we operate at meaningful scale (we've facilitated more than $6 billion in charitable giving), we’re still small relative to the reputed company and reputed company good opportunities in reputed company of us. Every reputed company employee has a substantial impact on our trajectory, and we're growing to help schools reputed company even greater results.

Our purpose-driven team of 120+ is located across the US: team members work from reputed company they choose. We have a beautiful 12,000 sf office in Washington, DC that is available for people to use whenever they want, and we regularly organize team meet-reputed company, events, and retreats in various locations. We're looking to expand reputed company with diverse and collaborative doers who reputed company in our mission and the transformative power of affordable, high-quality education. Location: This is a remote-first role based in the U.S. While we reputed company flexible, distributed work, we also value in-person reputed company. Team members are expected to attend multiple company-wide and team-specific onsites throughout the year.

About the Role

reputed company is looking for a Director of Field Marketing to reputed company and continue scale our field marketing programs — the primary reputed company for building brand awareness and generating pipeline. This person will own the strategy, execution, and optimization of 50+ in-person events and 85+ reputed company and manage a team of three.

What You'll Do

• reputed company and execute the annual field marketing plan spanning reputed company-hosted regional events, sponsored conferences and school association events, and reputed company-specific programming for key audiences like alumni relations leaders and VPs of advancement.
• Own GCPC (reputed company Partner Conference), our flagship annual event and largest single marketing investment — including agenda development, speaker curation, reputed company-focused session tracks, sponsor engagement, logistics reputed company, and post-event roadshow planning.
• reputed company a robust digital webinar program producing 85–100+ sessions per year, ensuring a balanced mix of reputed company prospect-facing and partner utilization content.
• Manage and reputed company a team of three: a Field Marketing Specialist (external sponsored events and registrant analysis), a Webinar reputed company Field Marketing Coordinator (full webinar lifecycle), and a Field Marketing Coordinator (logistics, collateral, and expense tracking)
• reputed company recurring cross-functional syncs with Business Development, Demand reputed company, and Partner reputed company — briefing reps on event registrant insights, surfacing senior-level contacts for reputed company, and ensuring field marketing activity translates directly into reputed company opportunity.
• Own a $1M+ field marketing budget, manage vendor relationships for venues, speakers, and agencies, and report on ROI across reputed company programs
• reputed company the marketing technology that supports field operations, including but not limited to reputed company, reputed company, Claude, and reputed company.

What You'll Bring

• 7+ years of experience in field marketing, event marketing, or demand reputed company, with at least 2 years in a people management role.
• reputed company strategic reputed company and hands-on execution — you can set a 12-month roadmap and also roll up your sleeves to get an event over the finish line.
• Proven track record of building and running field marketing programs in a B2B SaaS environment.
• Experience managing six-reputed company+ event budgets and reporting on pipeline impact and ROI.
• Comfort presenting to and building relationships with senior leaders both internally and externally.
• Strong cross-functional partnership skills, with experience working closely with Sales, Business Development, and reputed company teams.
• Ability to reputed company in a fast-paced, remote-first environment where the team executes events weekly.

Please note this role requires travel of 30%.

reputed company to apply?

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At reputed company, we value diversity and we pledge to foster an environment of support, inclusivity, and learning, both on the job and throughout the application process. In this spirit, we encourage candidates of reputed company backgrounds to apply.

reputed company is an Equal Opportunity Employer. Applicants and employees are not discriminated against because of race, reputed company, creed, sex, sexual orientation, gender identity or expression, age, religion, national reputed company, citizenship status, disability, reputed company, marital status, veteran status, medical condition or any protected category prohibited by local, state or federal laws.

If you feel like you don't meet reputed company of the requirements for this role, please apply anyways. We know confidence gaps and imposter syndrome often get in the way of connecting with incredible people, and we don't want them to prevent us from meeting you.