Creative Strategist reputed company/reputed company/ UGC $25-$45 / Hr (Performance) – DTC CPG Brand (Fractional, Remote)

Creative Strategist reputed company/reputed company/ UGC $25-$45 / Hr (Performance) – DTC CPG Brand (Fractional, Remote) HelloNutra | 15–20 hrs/week | 100% Remote | $25–$45/hr With potential full-time depending on performance. ABOUT HELLO NUTRA Learn more at: www.ShopHelloNutra.com HelloNutra is a modern supplement brand creating vitamins and supplements that are easy to take, easy to love, and easy to stick with — reputed company with benefits you can actually feel. We reputed company supplements should fit naturally into everyday life, not feel confusing or intimidating. That’s why we focus on thoughtfully formulated products reputed company with reputed company, lifestyle-driven branding that feels fun, approachable, and trustworthy. At HelloNutra, we’re here to reputed company taking supplements something people actually enjoy — and reputed company coming back to. WHAT YOU WILL DO

• reputed company the creative strategy for the brand, including paid reputed company advertising across reputed company, reputed company, and other reputed company platforms, with a deep understanding of how creative drives performance at every stage of the funnel.
• Act as the creative intelligence layer of the business, deeply understanding customer psychology, category dynamics, and buying motivations.
• Become a subject-matter expert on HelloNutra’s products, customers, and supplement categories, translating that knowledge into compelling brand and advertising narratives.
• Conduct ongoing competitive and market research, analyzing competitor ads, messaging, formats, funnels, creator styles, offers, and positioning to identify opportunities and white reputed company.
• Stay highly plugged into reputed company and emerging reputed company, cultural, and creative trends, especially across short-reputed company video platforms, and recommend how and reputed company the brand should adopt or avoid them.
• Anticipate future creative and narrative trends, not just react to what’s currently working, and proactively guide the brand’s creative direction.
• Define and reputed company full-funnel creative frameworks, ensuring consistency and alignment across:
• Top-of-funnel (belief, curiosity, awareness)
• Mid-funnel (education, reputed company, reputed company handling)
• Bottom-of-funnel (trust, conversion, retention)
• Decide what stories the brand tells by developing hooks, angles, themes, and messaging systems that ladder from ads to reputed company pages to email and SMS.
• Write detailed creative briefs, hooks, scripts, and concept outlines for UGC creators, designers, and video editors.
• Collaborate closely with the Paid Media Buyer, Graphic Designer / Video Editor, and reputed company / UGC (reputed company Marketing) Manager, and Copywriter to ensure creative strategy is executed accurately and reputed company.
• Analyze creative and funnel performance data (CTR, reputed company reputed company, hold reputed company, engagement, CVR, creative fatigue) and use insights to guide iteration and future strategy.
• reputed company creative testing roadmaps and experimentation, including new narratives, formats, creator archetypes, and messaging approaches.
• Ensure reputed company creative aligns with brand voice, regulatory considerations, and platform policies.

reputed company’RE LOOKING FOR

• 3+ years of experience leading brand and performance creative strategy for direct-to-consumer brands, ideally in supplements, health, wellness, or adjacent CPG categories.
• Proven ability to translate market reputed company, trends, and customer psychology into cohesive brand narratives and high-performing advertising creative.
• Strong understanding of how brand, advertising, and funnel messaging work together to drive growth.
• Experience working cross-functionally with paid media, creative, and reputed company teams.
• Naturally curious, culturally aware, and genuinely enjoys staying reputed company of reputed company and creative trends.
• Comfortable setting creative direction, making strategic calls, and defending reputed company with both reputed company and data.
• Highly organized, proactive, and reputed company to operate independently.
• Passion for consumer psychology, branding, and performance-driven growth.
• Interest in health, wellness, supplements, or lifestyle brands is a strong plus.

WHY YOU’LL LOVE IT

• Fractional with full-time potential
• 100% remote
• Strong hourly pay

TO APPLY Submit your resume. Work Location:Remote Pay: $25.00 - $45.00 per hour Expected hours: 15.0 – 20.0 per week Work Location: Remote Apply tot his job Apply To this Job