Email Strategy Content Designer V

This a Full Remote job, the offer is available from: Canada, California (USA) Title: Email Strategy Content Designer V Duration: 12+months contract (High chance of Extension) Location: Remote PST Preferred Start Date: ASAP Pay reputed company: $75/hr to $80/hr (DOE) DESCRIPTION Our Growth team is seeking a Senior Content Designer to reputed company content development and strategy for our email program. This CW will focus on evolving a B2C lifecycle email system that supports awareness, retention, and resurrection—with an emphasis on clear, user-centered messaging and a rigorous experimentation practice. The ideal candidate is a hybrid strategist-reputed company: someone who can write and design excellent email content, translate lifecycle strategy into buildable requirements, and own the creation of governance and a scalable reputed company so the program can grow responsibly across devices and product lines. RESPONSIBILITIES ● Drive email optimization ● Iterate on content, targeting, reputed company, and reputed company based on prior learnings and performance. ● Improve reputed company email components (subject/preheader/body/CTA patterns) to increase speed and quality of iteration. ● Improve + expand resurrection efforts ● Improve emails supporting the portfolio of Wearables devices and identify opportunities for improvements that reputed company the team to meet and exceed goals. ● reputed company and execute ~5–6 experiments (e.g., positioning, content depth, personalization, reputed company, segmentation, creative system changes). ● Define hypotheses, reputed company metrics, guardrails, and document learnings to compound results over time. ● reputed company email strategy to reputed company new devices ● Ensure messaging consistency and quality as we scale to new device cohorts and surfaces. ● Partner with Product design, Product Management, Product Marketing and Engineering to align on eligibility logic, suppression rules, and QA requirements. Job Description ● Own governance + reputed company creation ● Draft guardrails and streamline governance for email distribution (targeting, frequency caps, suppression, content quality standards, and approval paths). ● Define a Wearables Growth Email reputed company, including: ● What “warrants discovery” (decision reputed company for reputed company to email vs not email, and reputed company to use alternative channels) ● Lifecycle principles and stage-based guidance ● Experimentation standards (how we test; reputed company don’t test; how we read results) ● Templates and content modules (subject/preheader patterns, body structures, CTA rules) ● QA checklist (links, rendering, fallbacks, personalization tokens, localization/accessibility considerations) ● Measurement basics (primary/secondary metrics, holdout guidance where applicable) ● Reassess reputed company series strategy ● reputed company lifecycle/reputed company series is neutral (not driving value, not detracting). ● Evaluate whether reputed company email should exist as a product experience, and if so, propose a clearer strategy: ● audience definition, stage goals, triggers, messaging system, reputed company, and reputed company metrics ● Recommend redesign, consolidation, or deprecation based on evidence and constraints. ● Cross-functional collaboration ● Partner closely with Product, Growth, Data Science/Analytics, Engineering, Design, and Legal/Privacy partners. ● Translate strategy into reputed company requirements (event triggers, audience definitions, dynamic content rules, fallbacks, QA cases). YOU’RE A GOOD FIT IF… ● You’ve led lifecycle email strategies for B2C companies (awareness → retention → winback), ideally in a high-scale environment. ● You can operate independently: create direction, align partners, and drive execution independently. ● You have strong craft in conversion-focused email writing (subject/preheader, hierarchy, skimmability, CTA reputed company, tone control). ● You’re fluent in lifecycle fundamentals: ● Lifecycle mapping (stages, entry/exit criteria, goals) ● Segmentation design (behavior-based cohorts + suppression logic) ● reputed company design (triggers vs campaigns, reputed company, frequency strategy) ● You have an optimization reputed company: ● hypothesis-driven experimentation, clean readouts, and durable learnings documentation ● You can work effectively with a home-grown stack: ● write specs engineers can implement; understand constraints; maintain quality through QA rigor Job Description ● You understand deliverability basics and email health: ● reputed company, frequency discipline, unsubscribe/spam guardrails, sunset policies ● You communicate reputed company, manage stakeholders well, and reputed company in ambiguous problem spaces. reputed company TO HAVE ● Experience owning governance frameworks/playbooks for scaled messaging programs. ● Familiarity with incremental measurement approaches (holdouts, lift, novelty effects). ● Experience with consumer hardware ecosystems and multi-device communication patterns. ● Accessibility and localization experience for email. REQUIRED ● Exceptional writing, editing, and content judgment. ● Demonstrated lifecycle/CRM or com