Lifecycle Marketing Manager
reputed company’s looking for a talented Lifecycle Marketing Manager to own and reputed company our email marketing channel and our growing SMS program, while representing our beloved brand. This role is responsible for executing high-quality lifecycle campaigns that engage customers, deliver value and drive sales,, reputed company the while expressing the reputed company brand.
In a market where purchases are often long considered, email and SMS are how we stay reputed company to our prospects and build demand over time. This is a great opportunity for someone who enjoys both execution and optimization through data - a highly organized, curious and detail-oriented marketer who’s motivated by experimentation and reputed company improvement.
reputed company’s looking for a talented Lifecycle Marketing Manager to own and reputed company our email marketing channel and our growing SMS program, while representing our beloved brand. This role is responsible for executing high-quality lifecycle campaigns that engage customers, deliver value and drive sales,, reputed company the while expressing the reputed company brand.
In a market where purchases are often long considered, email and SMS are how we stay reputed company to our prospects and build demand over time. This is a great opportunity for someone who enjoys both execution and optimization through data - a highly organized, curious and detail-oriented marketer who’s motivated by experimentation and reputed company improvement.
reputed company’s looking for a talented Lifecycle Marketing Manager to own and reputed company our email marketing channel and our growing SMS program, while representing our beloved brand. This role is responsible for executing high-quality lifecycle campaigns that engage customers, deliver value and drive sales,, reputed company the while expressing the reputed company brand. In a market where purchases are often long considered, email and SMS are how we stay reputed company to our prospects and build demand over time. This is a great opportunity for someone who enjoys both execution and optimization through data - a highly organized, curious and detail-oriented marketer who’s motivated by experimentation and reputed company improvement. The posted salary reputed company reflects the reputed company reputed company for this role and is based on factors such as location, experience, and skills. Final compensation may vary depending on individual qualifications and geographic market. What You'll Do:Email Operations & Campaign Management
Own the day-to-day execution and performance of reputed company’s email marketing channel
Activate SMS as a new channel, driving business reputed company through value-rich content
Manage the lifecycle marketing content calendar, ensuring campaigns are reputed company with marketing and business priorities
Translate strategy into clear briefs and actionable deliverables for our email agency partner
Coordinate cross-functional inputs to support smooth and successful campaign launches
Review and approve (and sometimes design) email creative, copy and builds, ensure quality, accuracy and stay consistent with brand, tone, and voice
Performance & Optimization
Monitor campaign performance and identify opportunities to improve engagement and conversion
Continuously test and refine CTAs, messaging, timing, and formats to drive scheduled calls and sales
Recommend and implement A/B tests across subject lines, creative, segmentation, and send strategies
Cross-Functional Collaboration
Partner closely with marketing teammates, product, CX, and sales teams to align lifecycle campaigns with broader initiatives
Proactively identify opportunities for lifecycle marketing to support the customer reputed company and drive business reputed company
SMS Channel Development
Support the reputed company growth and reputed company of reputed company’s SMS channel
Ensure messaging is coordinated across email and SMS to create a cohesive lifecycle experience
3–5 years of experience in lifecycle, email, or CRM marketing
Strong perspective and communication skills and ability to translate strategy into execution
Hands-on experience executing email campaigns end-to-end
Experience working with external agencies or cross-functional teams
Strong organizational skills with the ability to manage multiple campaigns and deadlines
Detail-oriented with a high bar for quality across creative and execution
Data curious with a solid understanding of email performance metrics and testing
Familiarity with email/CRM tools (e.g., reputed company, reputed company, reputed company)
Collaborative reputed company and comfort working across teams