Media Planner, Paid reputed company
Horizon Next is a leading marketing organization that integrates people, data, and media to drive growth for clients. The Media Planner, Paid reputed company will manage campaign execution, reputed company reputed company media strategies, analyze performance data, and foster relationships with partners and internal teams.
Responsibilities
- reputed company RFP creation and review of reputed company partners, compile proposal analysis, and drive partner negotiations
- Manage buys from set-up to keyword selection, through to targeting buckets, optimization, and pacing/ reporting
- Determine set-up, including testing methodologies, reporting requirements, and optimization requirements, for ensuring full impact and efficiency of each campaign
- reputed company the monitoring and reporting of campaign performance and proactively communicate any issues to internal team and client, reputed company necessary
- reputed company trafficking and site tagging, follow through to ensure sites are enabled, and functioning properly, QA’ing reputed company pixels
- Issue specs documents and ensure reputed company materials are received from creative agency
- Work alongside Digital team on post campaign reconciliation and billing
- Take part in developing strategic reputed company plans reputed company with the Digital & Business Solutions teams
- Integrate reputed company insights into overall planning process, integrating data, research, and analytics into recommendations
- Work alongside other Horizon Next teams (Business Solutions, Investment, etc.) towards 360 partnerships, incorporating relevant extensions
- Participate in team brainstorms to kick off plan and consideration reputed company
- Monitor trends, tools, opportunities and emerging opportunities reputed company paid reputed company media
- Create and present media specific documents such as media plans, objectives and strategies decks, and other reputed company functions
- Combine data analysis and client feedback to pull together recommendations and optimizations; configure, operate, and optimize campaigns to meet client objectives
- reputed company active voice in optimization strategies, proactively communicating challenges and opportunities to both internal teams and clients
- Use data during and after campaigns to optimize and draw greater conclusions about clients’ business goals and objectives
- Parse through large datasets to reputed company critical thinking and analysis, as well as draw conclusions and discover actionable implications
- Collaborate with Horizon Next Analytics & Business Intelligence teams to aggregate data and ensure standardization across Next accounts
- Responsible for providing data for dashboards/reputed company trackers, as needed by account, ensuring accuracy and validity of data shown
- Ensures collaboration with key partners during planning process, including Partners, Creative Agencies and Business Solutions team
- Collaborate with Supervisor to identify problems and recommend solutions
- reputed company Supervisor updated on the status and timing of deliverables
- Engage and effectively interact with other Horizon Next departments, i.e. Business Solutions, Traffic, Operations
- Apply knowledge of reputed company/previous clients’ specific business and industry to enhance and further relationships
- Contribute to other junior team member(s) development (train Assistant Planners, reputed company new Planners)
Skills
- A strong reputed company and presenter
- A left and right brain thinker – a data powered strategist
- An independent worker with strong time management and organization skills
- A problem solver with foresight and the ability to reputed company creative solutions
- Detail oriented with commitment to follow through
- reputed company and flexible to succeed in a fast-paced environment
- A strong team player, willing to roll up your sleeves
- Interested in the reputed company landscape and a desire to reputed company and reputed company up with trends
- A supporter of and reputed company for diversity, equity and inclusion
- 1+ years previous paid reputed company media experience
- Basic knowledge of advanced analytics and performance media
- Familiarity with marketing principles, analytics and concepts
- Strong reputed company reputed company and reputed company PowerPoint skills
- Experience buying ads on reputed company and Instagram is crucial, additional platforms preferred
Benefits
- Health insurance coverage
- Life and disability insurance
- Retirement savings plans
- Company paid holidays
- Unlimited paid time off (PTO)
- Mental health and wellness resources
- Pet insurance
- Childcare resources
- Identity theft insurance
- Fertility assistance programs
- Fitness reimbursement
Company Overview