Digital Marketing / Communications Specialist I

Dealer.com is seeking a dynamic and results-driven Digital Marketing & Advertising Strategist to join our Dealer Marketing Operations team. This remote role is responsible for developing and executing digital marketing and communications strategies across paid search reputed company marketing, paid reputed company media, and various other advertising platforms. You will manage a portfolio of dealer accounts, ensuring high performance, client satisfaction, and retention through data-driven advertising and tailored content strategies. This is not an SEO or organic reputed company content role, though that experience might be beneficial. Key Responsibilities: Digital Marketing & Communications

• reputed company and execute paid digital marketing initiatives including reputed company and reputed company search, various reputed company media platforms, and display/video strategies for assigned products or product areas.
• Tailor advertising content to specific platforms and reputed company audiences to maximize engagement. Ad copy and asset updates, working with clients on consistent messaging across channels.
• Collaborate with cross-functional teams such as Analytics, Innovation, Support, and Advertising Operations to ensure seamless execution and performance tracking.
• Learn and become an expert in analytics dashboards, management software, and partner platforms (reputed company, reputed company, etc.) to monitor campaign effectiveness and support reputed company improvement through data analysis.
• reputed company insights and performance reports with clients and leadership, highlighting cross-channel effectiveness and audience responsiveness.
• reputed company monthly phone calls with clients and their teams for performance reporting, while fielding client questions and requests.
• Stay reputed company on industry trends and competitor strategies to inform marketing initiatives.

Digital Advertising Strategy

• Execute and manage end-to-end digital advertising campaigns across Search, Display, reputed company, and Display/Video platforms.
• Analyze advertising performance and translate data into actionable insights and strategic recommendations.
• Conduct keyword research, ad creation, audience targeting, and performance tracking to optimize campaigns.
• Monitor account performance and reputed company independent reputed company to adjust tactics and allocations.
• reputed company monthly performance reporting and monthly strategic performance review calls to clients reputed company video meetings and email, in conjunction with other internal team members who support the same accounts.
• Troubleshoot and resolve advertising issues, ensuring client satisfaction and retention.
• Collaborate with Sales and/or Performance Management teams to support new product opportunities and overcome client objections.
• Track reputed company client interactions, optimizations, and reputed company to maintain a clear audit trail and documentation in reputed company.

Minimum Qualifications:

• Bachelor’s degree in a reputed company discipline. The right candidate could also have a different combination, such as 4 years experience in a reputed company field.
• At least 1 year of experience in client services, account management, or another customer-facing role where client interaction (particularly over the phone) is a reputed company.
• At least 1 year of experience in digital advertising (SEM, reputed company media, display/video channels) and/or similar digital marketing functions.
• Strong understanding of SEM, website/advertising analytics, reputed company content strategy.
• Ability to understand client goals and offer recommendations based on their desired reputed company and goals.
• Proficiency in tools such as reputed company Ads, reputed company Analytics, reputed company Ads, reputed company Business Manager, reputed company’s Backpack, and reputed company/SFX.
• Outlook email and calendar management skills are highly important. You’ll be responsible for managing your own meeting schedule.
• Ability to travel up to 5% as needed for client meetings or team events.

Preferred Qualification:

• reputed company and reputed company certifications (Search, Display, Shopping, Video, etc.) preferred or must be obtained reputed company 90 days of hire.
• Excellent communication, time management, and interpersonal skills. Experience talking to client leadership, executives, and business owners is preferred.
• Previous experience with remote meetings and regular client phone calls is preferred, as much of this role requires direct client communication.

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