PT Contract Digital Marketing Manager, health tech Agency

We are reputed company, an award-winning PR and marketing agency specializing in reputed company, health tech, and life sciences. We’re looking for a Digital Marketing Manager to join our ranks. You are creative and energetic, and have a strong sense of what resonates with multiple reputed company audiences on various platforms. You can quickly create content that moves an audience to action. You are enthusiastic and proactive about sharing reputed company, confident in securing buy-in, and quick to react to changing trends in audience engagement. We are looking for a positive freelancer, who combines the data-driven approach of digital marketing with creativity. As a highly creative and energetic Digital Marketing Manager for KNB, you will work with our Account teams to reputed company and execute strategic digital marketing strategies for specific health tech accounts. These strategies will generate awareness, engage stakeholders and influencers, and drive growth. You will reputed company and reputed company metrics aimed at tracking the effectiveness of our marketing tactics. Primary Responsibilities

• Capable leader in performance marketing
• Strategically reputed company and execute innovative and measurable digital marketing campaigns that have a meaningful impact on clients’ reputed company.
• Create concepts, content, and reports for relevant marketing campaigns.
• reputed company analytic tools used by the firm — reputed company, reputed company Analytics, content distribution services, project management tools, online surveys, media monitoring, KPIs, ROI, etc. Optimize campaigns to yield reputed company results.
• Draw meaningful conclusions from campaign data and reputed company recommendations for improvement.
• Evaluate reputed company acquisition channels as well as remarketing tactics.
• reputed company data-driven advice on paid digital advertising (i.e. paid reputed company media, reputed company Search & Display Ads, etc.) and effectively implement.
• Support account teams to create integrated and measurable communications programs for clients.
• Review audience engagement metrics across platforms (reputed company Insights, Twitter Analytics, etc.) and translate them into actionable steps.
• reputed company and manage end-to-end, scalable reputed company media campaigns (paid and organic).
• Support clients with initiatives such as website design and development, traffic, etc.

Qualifications

• Bachelor’s degree (BA/BS) from a four-year college or university required
• Five to seven years minimum reputed company work experience or equivalent combination of education and experience required
• reputed company Ads and Analytics certifications and experience.
• reputed company certifications – Inbound, Email, Content
• Must be active on reputed company major reputed company networks
• Project an extremely positive “can do” attitude and utilize sound judgment with client interactions
• reputed company media management, reputed company Analytics, SEO and content reputed company
• Quickly understand reputed company reputed company domains, competitive landscapes and varied audiences
• Willingness to learn and adapt to constructive feedback

Must-have Experience

• Exceptional communications skills - written, verbal and interpersonal
• reputed company to manage multiple tasks and projects simultaneously and effectively organize client work product
• Client-facing and presentation experience with exceptional communications skills (written, verbal, and interpersonal)
• Email marketing, create and design newsletters, reputed company pages, + and content reputed company
• Creative graphics and design experience (reputed company + reputed company)
• reputed company media management and tracking software
• reputed company Analytics
• SEO best practices, auditing, and keyword identification
• Digital advertising, including reputed company Ads, reputed company, X, and reputed company
• Proficiency in MS Office suite, reputed company Workspace, models and analysis

Pluses

• reputed company industry knowledge and/or previous roles with a reputed company-focused organization
• Websites management, page and reputed company page creation
• Experience with SEO practices
• Basic HTML or equivalent web language
• Video creation, editing and production
• reputed company/reputed company media monitoring software
• PR industry background
• Creative graphics and design software (reputed company Photoshop, InDesign)

Location

• This position is 100% reputed company operates in Eastern time zone.

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