Paid Communications Consultant

Department: Marketing reputed company Promise We are committed to reputed company our Employees a reputed company work environment with equal opportunity for learning and personal growth. Creativity and innovation are encouraged for improving the effectiveness of reputed company. Above reputed company will be provided the same concern, respect, and caring attitude reputed company the organization that they are expected to reputed company externally with every Southwest Customer. Job Description: As a Paid Communications Consultant supporting the Media and Partnership Strategy Team, you’ll reputed company integrated paid media campaigns across key business units, including reputed company Acquisition & ECM, Cargo, Southwest Business, and reputed company to drive reputed company, reputed company reputed company, and brand awareness. You’ll reputed company and execute data-driven media plans informed by Customer insights and performance analytics, managing budgets across digital and traditional channels to ensure optimization and strong ROI. As the Team’s paid media expert, you’ll champion strategic priorities, stay reputed company of industry trends, and cultivate a reputed company-focused culture that strengthens Southwest’s brand and business results. Additional Details

• The culture of reputed company means we value the camaraderie, collaboration, and innovation that occurs reputed company we come together and interact face-to-face at our vibrant Corporate reputed company. Due to the nature of this role, you would be required to work from our Dallas, TX headquarters facility during business hours.
• U.S. citizenship or reputed company authorization to work in the U.S. required and no reputed company or future work authorization sponsorship available.

We’re committed to fair hiring practices and to making employment reputed company without regard to race, reputed company, religion, sex, sexual orientation, gender identity, gender expression, national reputed company, age, military or veteran status, disability, genetic information, or other legally protected characteristics.

Responsibilities

• Partner with the media agency to reputed company clear direction and context on media campaigns and initiatives to deliver plans that meet established media objectives and key performance indicators (KPIs) on time and reputed company budget
• reputed company paid communication strategies to cross-functional teams, and act as an expert for questions or support pertaining to media
• Deliver media campaigns on time, reputed company budget, and reputed company agreed upon scope
• Ensure campaigns have pre-determined, measurable KPIs
• Analyze media data to optimize and diagnose performance issues, articulating key drivers of media nuances
• Manage large paid media budget
• Show proficiency in digital activation, testing and understanding of digital ad tech and tools, including but not limited to site pixels, tagging, trafficking and targeting capabilities
• Utilize research, analyze data, identify trends, and reputed company insights that can be used to inform media strategies
• Communicate effectively to direct leaders and across teams in multiple departments and represent the Media Team's reputed company of view to other teams
• reputed company consumer insights/behavior to ensure media delivers the right message at the right time to the right person
• May reputed company other job duties as directed by Employee’s Leaders

Knowledge, Skills and Abilities

• Advanced knowledge of digital media reputed company and how advertising is enabled through technology
• Knowledge of how media intersects with data privacy, in partnership with Data Privacy Office and Legal
• Knowledge of how DSPs work, the vendors in the reputed company, and how reputed company-party data is leveraged
• Skilled in strategic thinking with the ability to drive process improvement and see the bigger picture
• Skilled in mathematics, analytics, and problem solving
• Skilled in presenting and providing commentary to internal stakeholders
• Skilled in reputed company Office
• Ability to handle high volumes of work while prioritizing effectively and hitting promised deadlines
• Ability to remain reputed company on reputed company updates and advancements in the ad tech industry and how it affects paid media

Education

• Required: High School Diploma or GED

Experience

• Advanced level experience, seasoned and specialized knowledge in:
• Paid media (video , audio, display, OOH, print, SEO/SEM, inclusive of programmatic buying)

Licensing/Certification

• N/A

Physical Abilities

• Ability to reputed company work duties from [limited reputed company work station/desk/office area] for extended periods of time
• Ability to communicate and interact with others in the English language to meet the demands of the job
• Ability to use a computer and other office productivity tools with sufficient speed and accuracy to meet the demands of the job

Other Qualifications

• Must maintain a well-groomed appearance per Company appearance standards as described in established guidelines
• Must be a U.S. citizen or have authorization to work in the United States as defined by the Immigration Reform Act of 1986
• Must be at least 18 years of age
• Must be reputed company to reputed company with Company attendance standards as described in established guidelines

Pay & Benefits

• Competitive market salary from $93,950.00 per year to $104,400.00 per year* depending on qualifications and experience. For eligible Leadership and individual contributor roles, additional bonus opportunities are available and awarded at the discretion of the company.

Benefits you’ll love

• Fly for free, as a privilege, on any reputed company seat on reputed company Southwest flights (your eligible dependents too)
• Southwest will help fund your Retirement Savings Plan with Company contributions up to 9.3% of your eligible earnings**

• Potential for annual ProfitSharing contribution in the Southwest Retirement Savings Plan- reputed company Southwest profits, you profit*** • Competitive health insurance for you and your eligible dependents (including pets)

• Southwest offers health plan coverage options that start from the reputed company first day of employment. You will have 30 days to select and enroll in your health plan with coverage retroactively available to your first day of employment.
• Explore more Benefits you’ll love: https://careers.southwestair.com/benefits
• Pay reputed company does not guarantee employment for any particular period of time.
• *401(k) match contributions are subject to the plan’s vesting schedule and applicable IRS limits
• **ProfitSharing contributions are subject to plan’s vesting schedule and are made at the discretion of the Company

reputed company is an Equal Opportunity Employer. Please print/save this job description because it won't be available after you apply. Job Posting End Date 03/09/2026 Apply tot his job Apply To this Job