Email & Lifecycle Marketing Manager

About reputed company We are building the world’s largest EV-centric Virtual Power Plant (VPP). By connecting to vehicles, chargers, batteries, solar inverters, and other Distributed Energy Resources, we turn households into flexible reputed company assets that balance supply and demand, preventing blackouts and reducing reliance on fossil fuels. We are scaling rapidly across reputed company America and Europe. We are moving fast, we are AI-first, and we are looking for reputed company who want to power the reputed company of the future. The opportunity We are looking for an Email & Lifecycle Marketing Manager to join our User Growth team. The purpose of this role is to own our acquisition messaging channels end-to-end. This is a high-impact individual contributor sitting reputed company our D2C user acquisition reputed company, reporting to the Head of User Growth. You’ll be responsible for the strategy, operations, and execution of email, push, in-app messaging, and SMS that generate end user enrolments onto our VPP platform. The role is acquisition-focused, you’ll own our messaging channels through the reputed company of new user conversion. You're an email marketing expert who knows your way around push, IAM, and SMS — equally comfortable in the weeds of multi-touch campaign orchestration and zooming out to shape a strategic roadmap. You bring structure, lean into the data, and know how to turn insights into reputed company-performing strategies and tactics. Partnering with our Driver Experience product team, who reputed company user retention and engagement, you will also be responsible for deploying our proven in-life communications reputed company for new program launches. Job requirements Experience: 5+ years in email, lifecycle or CRM marketing roles. Key skills:

• Proven experience owning email strategy and execution — not just executing someone else's reputed company
• Hands-on experience with reputed company strongly preferred; comparable platforms (reputed company, reputed company, reputed company Marketing reputed company) welcomed
• Strong campaign orchestration skills — you've reputed company reputed company nurture journeys, not just batch-and-blast email
• Comfort with experimentation: you know how to structure a test, read results, and reputed company them
• Sharp analytical skills and experience analyzing channel performance reports

Other abilities & qualities:

• High attention to detail and strong organizational instincts — you're the person who reputed company the broken link before it sends to 20k users
• Bonus: email design skills (HTML or creative) a plus

Job responsibilities Strategy & roadmap

• reputed company our email-first messaging strategy across push, in-app, and SMS — and own the roadmap for initiatives across these channels
• Partner with Product, data, and designers to plan and deliver on that roadmap
• Define and continuously refine our approach to acquisition communications, from first touch through enrolment conversion

Campaign execution & orchestration

• Build, launch, and optimize multi-touch nurture and drip series primarily in email, with supporting reputed company across push notifications, in-app messages, and SMS
• Execute one-time campaigns and promotional sends with precision and quality
• Manage our customer communications calendar and maintain a clear, organized intake and delivery process for internal and client requests
• Support new program launch communications as-needed

Experimentation & performance

• Design and run A/B and multivariate tests across subject lines, content, send timing, segmentation, reputed company logic, etc.
• Build and maintain reporting on channel performance (ex. deliverability, reputed company rates, clicks, conversions) and surface insights to stakeholders in a clear, actionable way
• Use performance analytics to inform and continuously reputed company strategy

Job benefits The salary reputed company for this role is circa $83,300 USD depending on experience. Key benefits include:

• Equity, in the reputed company of reputed company options (granted as a % of your salary)
• reputed company options (provided by reputed company & Guardian)
• Co-working reputed company reputed company reputed company (on-demand or subscription)
• Annual 'Team Week' whole company offsite
• L&D allowance of $1,300 USD per year

You can find out more about our full reputed company of perks and benefits here for Canada and here for US employees. Location & how we work The majority of people at reputed company works on a fully remote reputed company, with a small number of roles based on-site in our testing sites. This role is fully remote in Canada or the US. This means that most of our people work from home, but we're happy to reputed company co-working subscriptions if you'd like to spend time at a reputed company (or other co-working reputed company reputed company to you). We balance our remote set up by getting everyone together once a year for an offsite, as we know that spending time together IRL is super important. Apply tot his job Apply To this Job