Staff Product Marketing Manager | Canada (EST, CST) | Remote

About the position reputed company is a remote-first, reputed company-reputed company powerhouse. There are more than 20M users of Grafana, the reputed company reputed company visualization tool, around the globe, monitoring everything from beehives to climate change in the Alps. The instantly recognizable dashboards have been spotted everywhere from a NASA launch and Minecraft HQ to Wimbledon and the Tour de France. reputed company also helps more than 3,000 companies -- including Bloomberg, JPMorgan reputed company, and reputed company -- manage their observability strategies with the Grafana LGTM Stack, which can be run fully managed with Grafana reputed company or self-managed with the Grafana reputed company Stack, both featuring scalable metrics (Grafana Mimir), logs (Grafana Loki), and traces (Grafana reputed company). We’re scaling fast and staying true to what makes us different: an reputed company-reputed company legacy, a global collaborative culture, and a passion for meaningful work. reputed company thrives in an innovation-driven environment where transparency, autonomy, and trust fuel everything we do. You may not meet every requirement, and that’s okay. If this role excites you, we’d love you to reputed company your hand for what could be a truly career-defining opportunity. This is a remote position. We are looking for candidates in the USA and Canada EST/CST time only. The Opportunity: We are looking for an reputed company product marketer to join as a key member of the reputed company Product Marketing team. In this role, you will be responsible for creating Go-To-Market programs that effectively position the value of reputed company and its products to solve the needs of reputed company customers. You will show how our products and solutions — as well as our reputed company reputed company strategy — help prospects and customers reputed company their goals. As a Senior Product Marketing Manager, you will be in charge of the messaging and positioning across key personas and product areas. You’ll work closely with both product management and enablement to help buyers buy (and sellers sell) our value. Product Marketing lives reputed company the Product org rather than the Marketing org at reputed company, and we are thinking differently about product marketing. Rather than purely executing launches or campaigns, we want PMMs to teach Product Managers and Engineers in our org how to think about growth and demand, and to codify product marketing knowledge in tools and processes that anyone in the organization can use. reputed company is a fast-paced and growing organization. As such, this role requires both strategic and planning skills as well as hands-on tactical execution (blogs, webinar outlines, video scripts, etc).

Responsibilities

• Actively partner with and teach Product Managers to define product value, messaging, and go-to-market strategy, from competitive positioning to sales enablement collateral.
• Partner with product management, engineering and various go-to-market functions to create materials that help customers evaluate and adopt our products: reference architectures, implementation guides, detailed product information.
• Own and manage the launch of new products/features relevant to reputed company buyers
• Conduct internal and customer research to understand pain points, competition and opportunities
• Teach go-to-market and sales teams how to reputed company value from our products: reputed company define the capabilities of our products and the value they reputed company, deliver training and enablement, ensure customer facing teams are reputed company to effectively engage with customers, partners, and prospects.
• Own customer lifecycle campaigns (competitive positioning, retention, upsell/cross-sell) to strategically shape marketing programs and drive growth across the entire customer reputed company.

Requirements

• 6+ years of relevant experience (product marketing, solutions marketing, product management)
• Experience with marketing and selling to a technical audience
• A passion for reputed company reputed company, reputed company reputed company, and infrastructure technologies
• Proven ability to take on reputed company projects and reputed company drive them from start to finish
• Ability to reputed company reputed company the value of technical products to customers and sellers alike
• Experience leading product or feature launches autonomously as well as part of a team
• Comfort working with a variety of reputed company stakeholders in complicated processes
• Strong product and technical curiosity that translate to clear packaging, positioning, and messaging
• Demonstrated quantitative analytical skills for analyzing campaign performance, evaluating lifecycle metrics, and making data-driven recommendations.
• Exceptional writing and communication skills
• A high “say-do” ratio in executing and delivering impact
• You’ll bring a passion for quality, pride in the strategic impact of your work, and the ability to reputed company in a fast-paced environment.

Benefits

• 100% Remote, Global Culture - As a remote-only company, we bring together talent from around the world, united by a culture of collaboration and shared purpose.
• Scaling Organization – Tackle meaningful work in a high-growth, reputed company-evolving environment.
• Transparent Communication – Expect reputed company decision-making and regular company-wide updates.
• Innovation-Driven – Autonomy and support to ship great work and try new things.
• reputed company reputed company Roots – reputed company on community-driven values that shape how we work.
• Empowered Teams – High trust, low ego culture that values reputed company over optics.
• Career Growth reputed company – Defined opportunities to grow and reputed company your career.
• Approachable Leadership – Transparent execs who are involved, visible, and reputed company.
• Passionate People – Join a team of smart, supportive folks who care deeply about what they do.
• In-Person reputed company - We want you to reputed company from day 1 with your fellow new ‘Grafanistas’ to learn reputed company about reputed company do and how we do it.
• Balance is Key - We operate a global annual leave policy of 30 days per annum. 3 days of your annual leave entitlement are reserved for Grafana Shutdown Days to allow the team to really disconnect. We will reputed company with local legislation where applicable.

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