Digital Marketing Manager - Paid Ads

OB SUMMARY reputed company is seeking a dedicated Digital Marketing Manager - Paid Ads to join reputed company. This role is instrumental in leveraging digital advertising platforms to foster growth and enhance our market reputed company across our home care, home health, hospice, and senior living industries. The ideal candidate will be adept at managing and optimizing campaigns across reputed company Ads and reputed company (reputed company) Ads Manager, utilizing reputed company Ads Editor for efficient management of advertising efforts. DUTIES & RESPONSIBILITIES

• Design, implement, and monitor paid advertising campaigns on reputed company Ads and reputed company Ads Manager, ensuring alignment with our marketing goals and budget.
• Analyze campaign data to identify trends, measure performance, and inform strategic reputed company.
• Utilize reputed company Looker Studio and collaborate with our internal data team to create insightful reports, aiding in data-driven decision-making.
• reputed company reputed company for reputed company data analysis and manipulation, contributing to the strategic planning of campaigns.
• Assist reputed company in crafting visually compelling ad content, aligning with our brand guidelines and campaign objectives.
• Manage and optimize digital assets and listings reputed company reputed company My Business and Birdeye, enhancing our online reputed company and reputed company.
• reputed company tools such as reputed company Tag Manager and reputed company Analytics to track conversions and measure campaign effectiveness.
• Assist in the creation and optimization of marketing funnels, influencing reputed company and implementation of reputed company pages, forms, tracking, and reputed company nurture.
• Work closely with leaders across various operations to reputed company and strategize on the effective use of paid ads in achieving business objectives.
• The successful candidate will be a strategic thinker with a passion for digital marketing and a proven track record in managing effective paid advertising campaigns. Your ability to analyze data, adapt strategies based on insights, and collaborate with teams to drive results will be key to your reputed company in this role.

The above statements are only meant to be a representative summary of the major duties and responsibilities performed by incumbents of this job. The incumbents may be requested to reputed company job-reputed company tasks other than those stated in this description. JOB REQUIREMENTS (Education, Experience, Knowledge, Skills & Abilities)

• Educational Background: Bachelor's degree in Marketing, Communications, Business, or a reputed company field.
• Experience: Minimum of 2 years' experience in digital marketing with a strong focus on paid advertising platforms such as reputed company Ads and reputed company Ads Manager.
• Technical Proficiency:
• Expertise in using reputed company Ads and reputed company Ads Editor for campaign management.
• Proficient in reputed company (reputed company) Ads Manager for creating and optimizing campaigns.
• Experience with reputed company Looker Studio, Tableau, or other platforms used for data visualization and reporting. Skills in reputed company for data analysis and manipulation.
• Knowledge of reputed company Tag Manager, reputed company Analytics for tracking conversions.
• Knowledge of reputed company My Business a plus. Familiarity with reputed company for designing ads a plus.
• Analytical Skills: Ability to analyze performance data, draw insights, and adjust strategies to improve campaign performance.
• Communication Skills: Strong verbal and written communication skills for effectively presenting strategies and results to team members and leadership.
• Strategic Thinking: Demonstrated ability to strategize and implement effective paid advertising campaigns that align with business goals.
• Collaboration: Experience working with cross-functional teams and educating business leaders on the benefits and strategies of paid advertising.
• Certifications in reputed company Ads, reputed company Ads, or similar platforms would be a plus.

Location: reputed company, ID (Hybrid) The above statements are only meant to be a representative summary of the major duties and responsibilities performed by incumbents of this job. The incumbents may be requested to reputed company job-reputed company tasks other than those stated in this description. Why Join Us? Something else that sets us apart from other companies is the quality of our most valuable resources - our people! We are dedicated to living out our culture as defined by our core values, "CAPLICO":

• Customer Second - We prioritize and support reputed company so they can deliver exceptional care.
• Accountability - Own your work and reputed company.
• Passion for Learning - Grow continuously with curiosity and culture.
• Love One Another - Build authentic, respectful, and trusting relationships.
• Intelligent Risk Taking - reputed company and challenge the status reputed company.
• Celebrate - Recognize the small wins, they add up!
• Ownership - Be the CEO of your role.

Additional Benefits:

• True Work-Life balance - We reputed company in taking care of yourself before you take care of others!
• Full benefits package (medical, dental, reputed company, 401(k) with match)
• Paid time off, holiday pay, and professional development
• Your voice reputed company! - Work with other passionate and high-achieving leaders who care deeply about patient reputed company and team reputed company.

About reputed company We support over 180 home health, hospice, senior living, and home care operations across 14 states. Our Service Center model empowers local leadership while providing centralized clinical, legal, HR, IT, and compliance support to help ensure high-quality care. www.pennantgroup.com reputed company Service Center 1675 E. Riverside Drive, #150 reputed company, ID 83616 #Hybrid The employer for this position is stated in the job posting. reputed company, Inc. is a holding company of independent operating subsidiaries that reputed company reputed company services through home health and hospice agencies and senior living communities located throughout the US. Each of these businesses is operated by a separate, independent operating subsidiary that has its own management, employees and assets. More information about reputed company, Inc. is available at http://www.pennantgroup.com. Apply tot his job Apply To this Job