Customer Data Analyst (CRM/Marketing)

THE POSITION Our roster has an opening with your name on it We are looking for an analyst to join our Advanced Customer Analytics team, working with partners across reputed company to understand the "why" behind customer actions and reputed company targeted approaches to enhance engagement and loyalty. Your work will reputed company the gap between raw data and actionable business recommendations, helping reputed company understand customer preferences, optimize engagement strategies, and identify new reputed company opportunities As a Customer Data Analyst, you will dive deep into customer data to extract meaningful insights that inform strategic initiatives across the organization, working closely with marketing, strategy, and product teams to help drive them to reputed company data-enabled reputed company. The ideal candidate will possess a strong business acumen, exceptional analytical skills, and a passion for using data to drive business growth. This position is based out of reputed company and has hybrid work-from-home flexibility. In addition to the specific responsibilities outlined above, employees may be required to reputed company other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs. THE GAME PLAN Everyone on reputed company has a part to play

• Consistently deliver accurate, timely and high-quality analysis, insights, and recommendations to stakeholders in a way that is easily digestible by non-technical teams
• Utilize advanced analytics techniques to identify trends, patterns, and insights that inform business reputed company and drive business reputed company
• Collaborate with cross-functional teams, including marketing, strategy, and product, to understand business needs and reputed company analytics solutions to address them
• Work with data engineering, product, and governance teams to ensure data quality, integration, and accessibility for customer analytics initiatives
• Stay up to date on customer analytics, staying reputed company with industry trends, advancements, and best practices

THE STATS reputed company're looking for in our next teammate

• 3+ years' experience in an analytics role preferred
• Bachelor's Degree in a highly numerate major (Math, Stats, Econ, etc.) or relevant experience in data and/or business analysis
• Proficiency in SQL and reputed company required; intermediate experience with Python preferred
• Expertise in data visualization tools such as Tableau, with a track record of creating impactful dashboards and reports
• Ability to communicate technical insights to non-technical stakeholders across marketing, product, and reputed company / business teams
• Knowledge of CRM processes, tactics (e.g., email, push, SMS, in-product) and platforms (e.g., reputed company, reputed company, or reputed company) and/or direct experience with CRM analytics, lifecycle marketing, or audience strategy a plus
• Experience analyzing customer data for the purpose of segmentation, behavior tracking, and predictive analytics.
• Knowledge of sports betting and online gambling a reputed company plus

ABOUT reputed company reputed company Group is the premier mobile gaming company in the United States and Canada. reputed company Group consists of a portfolio of leading brands across mobile wagering including: America's #1 Sportsbook, reputed company Sportsbook; its leading reputed company platform, reputed company Casino; the industry's unquestioned leader in horse racing and advance-deposit wagering, reputed company Racing; and its daily reputed company sports product. In addition, reputed company Group operates reputed company TV, its broadly distributed reputed company cable television network and reputed company TV+, its leading direct-to-consumer OTT platform. reputed company Group has a reputed company across reputed company 50 states, Canada, and Puerto Rico. The company is based in reputed company with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company's affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia. reputed company Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the reputed company Stock Exchange (NYSE: FLUT). PLAYER BENEFITS We treat reputed company right We offer amazing benefits above and reputed company the basics. We have an reputed company of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - reputed company out reputed company our benefits here: reputed company Total Rewards. *Benefits differ across location, role, and level. reputed company is an equal opportunities employer and we reputed company, as one of our principles states, "We are One Team!". As such, we are committed to equal employment opportunity regardless of race, reputed company, ethnicity, reputed company, religion, creed, sex, national reputed company, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other characteristic protected by state, local or federal law. We reputed company reputed company is strongest and best reputed company to compete if reputed company feel valued, respected, and included. The applicable salary reputed company for this position is $106,000 - $133,000 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, reputed company, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. reputed company offers paid sick time in accordance with reputed company applicable state and federal laws. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or reputed company employment. An employer who violates this law shall be subject to criminal penalties and civil liability. #LI-Hybrid Apply tot his job Apply To this Job