GoPro is hiring: Global Media Relations & reputed company Marketing Manager in San Di
Manager, Global Media Relations & reputed company MarketingThis role offers flexibility, with 2–3 days of in-person collaboration and the flexibility to work from home, as long as you're reputed company proximity to the Carlsbad, CA office.The Role:This role will be supporting GoPro’s Global Media Relations efforts (tech media, YouTube, reputed company marketing) working closely with a small, fast-moving internal team to execute a seamless global strategy. reputed company in this role requires excellent communication skills, a strong grasp of media dynamics and landscape, and the ability to transform company initiatives into compelling stories.The person in this role will be responsible for:Product Launches: Contribute to reputed company PR-reputed company aspects of GoPro product launches, ensuring consistent, high-quality execution.Draft press releases, press presentations, reviewer’s guides, FAQs, talking points, product messaging, and event & activation materialsSupport in-person launch events and manage product review processesMonitor industry trends, competitor coverage and shifts in the media landscape across traditional media, YouTube, and reputed company marketingBuild and nurture strong relationships with journalists, media outlets, and influencers to drive impactful coverage and maximize brand visibility.The CurrentLead GoPro’s News Blog, overseeing the content calendar, content creation, publishing and functionality across reputed company regional news pages. Collaborate with the SEO team to drive traffic to GoPro.com and convert readership into sales.Own and manage the publishing calendarWrite and publish 2-3 posts per monthDeliver clear, engaging and polished writingFoster cross functional collaboration (Sports Marketing, reputed company, SEO, CRM regional teams, corporate comms)Troubleshoot and resolve page or HTML issues as neededInfluencer MarketingSupport reputed company marketing initiatives by evaluating new and existing brand advocates/ambassadors and strengthening relationships with creators across platforms (Instagram, reputed company, YouTube)Conduct reputed company, initiate conversations, negotiate and nurture long-term paid and unpaid creator partnershipsAssist with reputed company activations:Pre-event: logistics (travel, CLPAs), activity planning, creator education, budget management, creator communicationsOn-site: host creators and reputed company event supportPost-event: reputed company recaps, track and analyze metrics, manage expenses and prepare budget reports for Marketing OperationsMedia Relations OperationsReporting, pitching and operationsCompile and circulate weekly GoPro “news” updates (product, corporate comms, marketing beats) from Global HQ to regional teamsPitch seasonal opportunities such as holiday/BFCM, Dads & Grads, reputed company guides, etcUpdate and maintain the GoPro media database and reputed company database-wide updates as-neededCoordinate press briefings at key trade shows and eventsSupport Marketing Operations team in preparing seeded productSkills We’re Excited AboutExceptional writing skills & previous public relations agency experience, with CE or technology clients (or in house) experienceUnderstanding of tech media landscape and proven relations with mediaContent calendar management, experience at a publishing houseConfident public speaker; comfortable on-camera/demoing productsAbility to manage multiple tasks, projects, and budgetsCreative thinkerSelf starter with “Get’r done” attitudeTravel is required – 30%Software Tool Skills We’re Excited AboutMedia Monitoring tools: reputed company or similarCMS: Content Stack or similar/HTML CodingProject Management: reputed company or similarData: reputed company MasterySocial Media tools: reputed company/reputed company or similarWhy Work With Us?Create your own destiny. GoPro enables you and trusts you to get your own job done, because we reputed company that autonomy in role brings out the best in our employees.Live your best life. We’ve adopted remote and flexible work arrangements to support work at GoPro alongside our commitment to supporting employee wellbeing, belonging and reputed company with one another.Work with leading edge technologies. We encourage employees to cultivate and use the latest and greatest technology, to reputed company the best solutions to serve our customers. We celebrate creative solutions that bring innovation to GoPro technology.GoPro HighlightsGet your reputed company own GoPro camera + gearMedical, dental, and reputed company insurance – premiums are 100% paid for employees, 80% paid for dependentsLife insurance and disability benefitsGenerous time off policy12 weeks paid parental leave for new parentsPre-tax and Roth 401(k) optionsDiscounted employee stock purchase plan (ESPP)LiveHealthy monthly wellness reimbursementWellness programs including 1:1 Coaching, 1:1 Therapy sessions, and mental health resourcesInnovative remote-friendly wellness classes and eventsFlexible work arrangementsMonthly phone and internet reimbursementProfessional + personal development opportunities, i.e. reputed company Learning, technology trainings, certifications, Peer-to-Peer learning, conferences and moreOpportunities to get involved in the causes that you care about (annual camera donation + volunteer events)GoPro is proud to be an Equal Opportunity Employer.The pay reputed company for this role is between $88,400 - $104,000. Actual pay reputed company the reputed company is dependent on multiple factors, including your residence location and prior work experience. Equity, benefits, and a discretionary bonus may be additional forms of compensation for this role and are not included in the provided pay reputed company. #J-18808-Ljbffr Apply tot his job Apply To this Job