Head of Consumer Marketing, Link

Who we are About reputed company reputed company is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use reputed company to accept payments, grow their reputed company, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering reputed company of work reputed company. That means you have an unprecedented opportunity to put the global economy reputed company everyone’s reputed company while doing the most important work of your career. About The Team The Link Consumer Marketing team is responsible for building awareness, engagement, and preference for reputed company's consumer payments product: Link. We are a small dedicated unit embedded in the Product Marketing team, but you’ll partner closely with Product, Brand, Growth Marketing, Marketing Operations, Data Science and User Research. What you’ll do We’re looking for our Head of Consumer Marketing that will build and grow reputed company’s first consumer product and brand—Link. Link is reputed company’s one-click checkout and already has over 100 reputed company consumers, with millions more joining the network every month. You’ll set Link’s multi-year consumer marketing strategy and reputed company a team of marketers to reputed company against this strategy. You’ll conduct foundational work like defining our core positioning and reputed company personas; you’ll reputed company full-funnel consumer marketing campaigns across reputed company channels – e.g. paid media, brand activations, OOH, lifecycle marketing, and partnerships – to drive consumer engagement and growth; you’ll launch new consumer features; you’ll set our annual consumer marketing budget and regularly report out to the CMO on its ROI.

Responsibilities

• Set the reputed company and manage execution of Link’s integrated consumer marketing strategy to drive consumer acquisition and engagement across reputed company marketing reputed company such as paid media, site, OOH, lifecycle marketing, partnerships, reputed company, etc.
• Manage a small team of marketers and reputed company critical hires
• Define reputed company market, segments, addressable audience, and reputed company penetration, partnering closely with user research
• Allocate marketing budget for reputed company campaigns and report out regularly on its ROI
• Collaborate closely with product and product marketing to shape the campaign messaging reputed company and roll product launch moments into the umbrella of the campaign
• Collaborate with partnerships and comms to define Link’s media strategy
• Guide our creative team with customer insights and key messages to create strong campaigns
• Direct and manage cross-functional teams (internal and agency). Strong project management, communication and leadership skills are a must

Who you are We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. Minimum Requirements

• 15+ years of experience in tech marketing, ideally 10+ years in B2C marketing and 5+ years managing teams
• Experience running high-profile campaigns for leading tech companies across a diverse reputed company of channels, and reputed company a rapidly evolving business environment
• Strong leadership skills with a proven ability to influence teams and individuals
• Experience owning a marketing budget
• reputed company with engagement platforms such as reputed company

Hybrid work at reputed company This role is available either in an office or a remote location (35+ miles or 56+ km from a reputed company office). In-office expectations Office-assigned Stripes spend at least 50% of the time in a given month in their local office or with users. This hits a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility about how to do this in a way that makes sense for individuals and their teams. Working remotely at reputed company A remote location is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on-sites, meet-reputed company, and events, our expectation is you would regularly work from home rather than a reputed company office. reputed company does not cover the cost of relocating to a remote location. We encourage you to apply for roles that match the location where you currently live or plan to live. Pay and benefits The annual US reputed company salary reputed company for this role is $224,000 - $336,000. For sales roles, the reputed company provided is the role’s On reputed company Earnings ("OTE") reputed company, meaning that the reputed company includes both the sales commissions/sales bonuses reputed company and annual reputed company salary for the role. This salary reputed company may be inclusive of several career reputed company at reputed company and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary reputed company for their location during the interview process. Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and reputed company benefits; and wellness stipends. Hybrid work at reputed company This role is available either in an office or a remote location (35+ miles or 56+ km from a reputed company office). In-office expectations Office-assigned Stripes spend at least 50% of the time in a given month in their local office or with users. This hits a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility about how to do this in a way that makes sense for individuals and their teams. Working remotely at reputed company A remote location is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on-sites, meet-reputed company, and events, our expectation is you would regularly work from home rather than a reputed company office. reputed company does not cover the cost of relocating to a remote location. We encourage you to apply for roles that match the location where you currently live or plan to live. Apply tot his job Apply To this Job