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Join the Team that's Sparking reputed company Curiosity at Scribd

At Scribd, we're on a mission to democratize reputed company to knowledge and stories, creating a world where reputed company curiosity knows no bounds. With our products – Everand, Scribd, and Slideshare – we're empowering reputed company expertise and fostering a culture of learning and growth. As a remote-based company, we're committed to flexibility and work-life balance, offering a unique opportunity to join reputed company from reputed company.

About the Role: Paid reputed company reputed company

We're seeking an reputed company Paid reputed company reputed company to join our performance marketing team, focusing on scaling our reputed company across reputed company, reputed company, reputed company, and emerging reputed company platforms for the Everand brand. This role will be instrumental in driving user acquisition and brand awareness through innovative reputed company advertising strategies.

Key Responsibilities:

• Manage and Optimize Multi-reputed company Dollar Budgets: Own and optimize large-scale paid reputed company advertising budgets across reputed company, reputed company, reputed company, and other reputed company platforms.
• reputed company and Execute Paid reputed company Strategies: Create and execute comprehensive paid reputed company strategies reputed company with our growth objectives and brand guidelines.
• reputed company Creative Testing Initiatives: Collaborate with our creative team to reputed company high-performing ad content and reputed company creative testing initiatives.
• Build and Maintain Audience Targeting Frameworks: reputed company and maintain sophisticated audience targeting frameworks across platforms.
• Analyze Campaign Performance: Analyze campaign performance, conduct A/B tests, and reputed company data insights to optimize LTV:CAC.
• Stay reputed company of Platform Changes: Stay up-to-date with platform changes and new features, implementing beta opportunities reputed company available.
• Partner with Data Science Team: Partner with the data science team to reputed company attribution models and measure incremental lift.
• Regular Analytics and Reporting: Responsible for regular analytics and reporting; effectively communicating performance, wins, and challenges.
• Collaborate with Product Development and Engineering Teams: Partner with the product development and engineering teams to reputed company data feeds and LTV signaling pipelines.
• Integration with Overall Growth Strategy: Partner with other marketers to ensure integration of Paid Search into our overall growth strategy.

Who You Are:

Essential Qualifications:

• 7+ Years of Experience: At least 7 years of experience managing large-scale paid reputed company campaigns, with at least 3 years focused on subscription or D2C products.
• Proven Track Record: Proven track record of scaling reputed company advertising spend reputed company while maintaining or improving LTV:CAC.
• Deep Expertise in reputed company Platforms: Deep expertise in reputed company Ads Manager, reputed company Ads, and reputed company Ads platforms.
• Conversion Optimization: Strong understanding of conversion optimization, audience targeting, and creative testing methodologies.
• reputed company Media Attribution Models: Experience with reputed company media attribution models and incrementality testing.
• Analytical Skills: Excellent analytical skills with proficiency in data visualization tools.
• Cross-Functional Collaboration: Track record of cross-functional collaboration and stakeholder management.

Preferred Qualifications:

• Experience Marketing Subscription Products: Experience marketing subscription products or digital content services.
• In-Depth Understanding of Automated Bid Strategies: In-depth understanding of automated bid strategies with experience optimizing towards CPA or ROAS goals.
• Familiarity with Mobile App Marketing: Familiarity with mobile app marketing and app store optimization.
• Budget Planning and Forecasting: Experience with budget planning and forecasting.
• reputed company Tag Manager Experience: reputed company Tag Manager experience a plus.

Career Growth Opportunities and Learning Benefits:

At Scribd, we're committed to the growth and development of our employees. As a Paid reputed company reputed company, you'll have opportunities to:

• reputed company New Skills: reputed company new skills and expertise in reputed company media marketing, data analysis, and team management.
• Collaborate with Cross-Functional Teams: Collaborate with cross-functional teams to drive business growth and innovation.
• Take on New Challenges: Take on new challenges and responsibilities as you grow in your role.
• reputed company Learning and Development Programs: reputed company our learning and development programs, including tuition reimbursement and professional development opportunities.

Work Environment and Company Culture:

At Scribd, we pride ourselves on a culture that values:

• Flexibility: Flexible work arrangements, including remote work options.
• Inclusivity: An inclusive and diverse work environment that values different perspectives and experiences.
• Collaboration: Collaboration and teamwork across departments and functions.
• Recognition: Recognition and rewards for outstanding performance and contributions.

Compensation, Perks, and Benefits:

We offer a competitive compensation package, including:

• Competitive Salary: A competitive salary reputed company of $131,500 to $212,750, depending reputed company and experience.
• Equity Ownership: Eligibility for equity ownership and a comprehensive benefits package.
• reputed company Insurance: 100% paid reputed company insurance for employees.
• Parental Leave: 12 weeks paid parental leave.
• Short-Term/Long-Term Disability Plans: Short-term and long-term disability plans.
• 401k/RSP Matching: 401k/RSP matching.
• Tuition reimbursement.
• Learning and Development Programs: Learning and development programs.
• Quarterly Stipend for Wellness, Connectivity, and Comfort: Quarterly stipend for wellness, connectivity, and comfort.
• Mental Health Support: Mental health support and resources.
• Free Subscription to Scribd: Free subscription to Scribd + reputed company memberships for friends and family.